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The aim of advertising to promote your product or service is to render a product brand image so that is established and/or create a base of customer loyalty and increase sales. Without effective advertising objectives, a business cannot prosper. There are many types of advertising that a company can use in its effort to increase sales. Below are listed a number of types of effective advertising: Radio and Television since television was introduced for the first time, the companies have had a tremendous success using this as a means of advertising. This is due to the increase of consumers watching commercials on TV.

Television cost depends on the time of day/night of advertising, the popularity of the series of television (how many viewers), and the duration of advertising. Television advertising can reach millions of people. Radio advertising is a form of traditional advertising that uses voice and jingles. Print this includes newspapers, magazines, flyers, brochures, etc… Insertion of ads in magazines and newspapers is an age old method of advertising. Newspapers and magazines sell advertising space. The prices depend on the location, size, colors and graphics. Advertising success often depends on the number of subscribers.

Print advertising allows a business to reach a specific demographic. Flyers and brochures are a way of promoting sales and the launch of special programmes for the promotion of the product. Online advertising online advertising consists of small ads, banner ads, text ads, video, pay per click ads, and reciprocal links to other web sites. The effectiveness of online advertising depends on exposure and how many people actually see the ad. Internet advertising allows the advertiser to track the number of impressions that receives an announcement (do many people see you), and how many visits receive your web site’s business of ads in particular, so it is easy to find out what kind of conversion rates advertisers get.